An online marketing company will be able to draw your attention to many social networking platforms, but SoundCloud is among the most unique. While it incorporates networking elements, it's also worth noting that its focus on audio, music, and podcasts included, makes it stand out from the rest. Are you curious about using SoundCloud to boost awareness for your brand? Here are some do's & don'ts that will help you.
DO share your content across all channels. You might be proud of your music or audio-related work, but quality isn't enough when it comes to using SoundCloud. According to companies like fishbat, it's equally important to share your work across all channels that you use. These include, but aren't limited to, Facebook, Twitter and Instagram. When you share your work over time - and many online marketing companies will agree - you will slowly but surely build your audience.
DON'T add content without visuals. If you'd like your content to be listened to and shared, you can't post it as is. You must be able to include pictures, which you can do for various pieces of content. For instance, if you're an independent artist and would like to share a track on your upcoming album, include art of said album to make it stand out. This will help you obtain even more attention on SoundCloud.
DO know that SEO is possible. You may not think that search engine optimization has a place on SoundCloud, but you'd be surprised by how much can be done in this regard. With every piece of content that you upload, you have the opportunity to include a description. This will allow you to implement relevant terms and keywords you'd like to rank for. Take advantage of this, as it will provide a substantial SEO boost in the long term.
DON'T forget about the Pro option. Did you know that SoundCloud has its own premium account option? This is known as SoundCloud Pro, which boasts several features for the monthly or yearly fee you must cover. These features include, but aren't limited to, advanced analytics and the ability to edit audio without losing likes, comments, or what have you. If you're planning on using this site extensively, the Pro option may be worth looking into.
DO share your content across all channels. You might be proud of your music or audio-related work, but quality isn't enough when it comes to using SoundCloud. According to companies like fishbat, it's equally important to share your work across all channels that you use. These include, but aren't limited to, Facebook, Twitter and Instagram. When you share your work over time - and many online marketing companies will agree - you will slowly but surely build your audience.
DON'T add content without visuals. If you'd like your content to be listened to and shared, you can't post it as is. You must be able to include pictures, which you can do for various pieces of content. For instance, if you're an independent artist and would like to share a track on your upcoming album, include art of said album to make it stand out. This will help you obtain even more attention on SoundCloud.
DO know that SEO is possible. You may not think that search engine optimization has a place on SoundCloud, but you'd be surprised by how much can be done in this regard. With every piece of content that you upload, you have the opportunity to include a description. This will allow you to implement relevant terms and keywords you'd like to rank for. Take advantage of this, as it will provide a substantial SEO boost in the long term.
DON'T forget about the Pro option. Did you know that SoundCloud has its own premium account option? This is known as SoundCloud Pro, which boasts several features for the monthly or yearly fee you must cover. These features include, but aren't limited to, advanced analytics and the ability to edit audio without losing likes, comments, or what have you. If you're planning on using this site extensively, the Pro option may be worth looking into.
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