This past September, the Internet was abuzz regarding Dunkin' Donuts changing its name to simply "Dunkin'." No matter what your viewpoint on the story may be, it's one of many instances when companies, which have been around for a long time, decided to rebrand in this way. Internet marketing companies will tell you that some changes have been more positive than others. Here are just 4 examples that are worth recognizing.
When it comes to the biggest company name changes in history, as recognized by names such as www.fishbat.com, Brad's Drink is a good place to begin. This was a soft drink brand established by Caleb Bradham, a drugstore owner, back in 1893. The soft drink in question became so popular that, today, it's well-known, albeit by a different name. If you haven't figured it out already, you may know it better as Pepsi.
Another name change is the transition from Marufuku Company to Nintendo. The latter is worldwide, as a provider of both toys and video games, but its origins are quite interesting. Marufuku Company, which was established in 1947, was a hanafuda distribution company. For those that don't know, hanafuda is a type of playing card that's well-known in Japan. To say that Nintendo had humble beginnings would be an understatement, as it has since become one of the more recognizable names in gaming.
eBay is one of the biggest ecommerce and online bidding platforms in the world, but its own past is just as noteworthy. It was founded in 1995 under the name AuctionWeb, which was originally designed as a side gig for its creator, Pierre Omidyar. Two years later, it would be renamed eBay, which is what the general public knows it as today. This is yet another name change that Internet marketing companies will be able to recognize.
It can be argued that Google is one of the most commonly linked names to the Internet, so it should come as no surprise that people would want to learn about its past. It was originally conceived, in 1996, as BackRup, a search algorithm developed by two Stanford University students. It was so advanced that it pulled up more relevant results that many search engines that were active at the time. The rest was history, as we know now this underground algorithm of sorts as arguably the most prominent search engine in the world today.
When it comes to the biggest company name changes in history, as recognized by names such as www.fishbat.com, Brad's Drink is a good place to begin. This was a soft drink brand established by Caleb Bradham, a drugstore owner, back in 1893. The soft drink in question became so popular that, today, it's well-known, albeit by a different name. If you haven't figured it out already, you may know it better as Pepsi.
Another name change is the transition from Marufuku Company to Nintendo. The latter is worldwide, as a provider of both toys and video games, but its origins are quite interesting. Marufuku Company, which was established in 1947, was a hanafuda distribution company. For those that don't know, hanafuda is a type of playing card that's well-known in Japan. To say that Nintendo had humble beginnings would be an understatement, as it has since become one of the more recognizable names in gaming.
eBay is one of the biggest ecommerce and online bidding platforms in the world, but its own past is just as noteworthy. It was founded in 1995 under the name AuctionWeb, which was originally designed as a side gig for its creator, Pierre Omidyar. Two years later, it would be renamed eBay, which is what the general public knows it as today. This is yet another name change that Internet marketing companies will be able to recognize.
It can be argued that Google is one of the most commonly linked names to the Internet, so it should come as no surprise that people would want to learn about its past. It was originally conceived, in 1996, as BackRup, a search algorithm developed by two Stanford University students. It was so advanced that it pulled up more relevant results that many search engines that were active at the time. The rest was history, as we know now this underground algorithm of sorts as arguably the most prominent search engine in the world today.
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